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Solutions by Product: VieNet - Competetive Intelligence
"If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained you will also suffer a defeat."
--- The Art of War, Sun Tzu
Today, there is fierce competition in every market. With lean organizations, few companies have the resources to devote adequate coverage to competitive intelligence. Therefore as product managers prepare marketing plans and sales people prepare proposals, they are entering their field of battle without full knowledge of their enemy.
Your own experiences echo the lessons of Sun Tzu. You no doubt have examples of lost opportunity based on being outmaneuvered by your competition. Few times has a product manager or a sales person spoke the words, "I just have too much actionable competitive information."
Although it may be true that the information exists, it is time consuming and tedious to forage through your competitors websites and read the many industry newsletters. To be effective, competitive information needs to be relevant to you, delivered timely, and available in a central source to reference when you need it.



VieNet is a customizable solution that is segmented into vertical markets to deliver relevant information about your competitors to you when it occurs. Further, it maintains the data in a format that allows you to easy identify the information you need, quickly.
Your competitive teams, product managers, and even sales people can be alerted immediately to significant events within their key competitors that could impact their plans or sales cycles.
VieNet also serves as the central repository for your competitive information. Each person on your team will have an account to capture the relevant information for them, to be available for their review when they need access.
For the following vertical markets, we have defined the top competitors and the search criteria for the competitive information your teams require.
Banking
Computer Hardware
Computer Software
Retail
Telecommunications


Part of the Vienet solution is news clipping service. Vienet offers a database of keywords from your industry to comb news services and present breaking news on those topics.